Legacy Housing Corporation has acquired the assets of AmeriCasa Solutions, LLC and its proprietary sales management platform, FutureHomeX®.
The company also has appointed AmeriCasa CEO Norman Newton as Legacy Housing’s new chief revenue officer.
Legacy Housing is among the nation’s largest producers of manufactured homes, distributing homes through a network of more than 100 independent retailers and 12 company-owned stores, as well as directly to manufactured housing communities.
A press release on the acquisition states that Legacy is implementing a strategic shift to accelerate revenue growth. The three-pronged approach includes:
- Expanding the number of its company-owned retail locations
- Increasing sales volume through company-owned stores and affiliates by leveraging advanced technology and sales support
- Adding a chief revenue officer to its leadership team
Legacy Acquisition of AmeriCasa All-Cash Transaction
The technology component, FutureHomeX®, is expected to “enhance the homebuying experience and drive sales growth across retail dealerships and communities through a more systematic, consistent, and automated process,” according to the release.
Also included in the deal are a high-performing retail dealership in Houston, a chattel mortgage loan portfolio, an insurance agency, and a services center located in Bogotá, Colombia.
Newton joins Legacy under a five-year employment agreement. He has more than 30 years of senior executive experience in both public and private companies across domestic and international markets. He is the founder of Newton Vision Corp, LLC, a private investment and professional services firm based in Austin, Texas. He holds a degree in finance from the University of Texas at Austin.
AmeriCasa is based in Austin and was founded in 2016.
Legacy Housing, based in Bedford, Texas, and AmeriCasa Solutions have a longstanding relationship. Most recently, Legacy Housing engaged FutureHomeX® to accelerate sales at company-owned retail locations. Concurrently, AmeriCasa Solutions was seeking a strategic partner to scale the FutureHomeX® Platform across the manufactured housing industry.
“We’ve spent years developing and refining the FutureHomeX® Platform, and we were looking for the right partner to scale its deployment and impact,” Newton said. “Legacy Housing’s extensive network of affiliate retailers, park operators, and company-owned stores provides the ideal environment for growth. We’re thrilled to be joining the Legacy Housing team.
“Our vision was simple: build a technology platform — centered on artificial intelligence and automation — that transforms the manufactured home buying experience across retail dealerships, communities, and factory-direct channels,” he said. “Legacy accelerates the execution of that vision.”
Legacy Housing co-founder and board member Curt Hodgson said the company has known the AmeriCasa Solutions team for years and has consistently been impressed with their innovation and execution.
“Acquiring AmeriCasa Solutions and FutureHomeX®, and bringing Norman onto our management team, is a natural and strategic fit for us,” Hodgson said.
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