The Transaction with Meritus Adds 2,100 Homesites in Michigan
YES! Communities, one of the nation’s largest owners and operators of manufactured home communities, announced today that it had acquired a portfolio of nine manufactured home communities comprising over 2,100 residential home sites, all in the state of Michigan, from Meritus Communities of Bloomfield Hills. As a result of the acquisition, the YES! portfolio now includes 188 communities across 17 states, containing over 47,000 home sites. Terms of the transaction were not disclosed.
Steve Schaub, Chief Executive Officer of YES!, said, “We are very pleased to complete this strategic acquisition, which not only adds nine communities to our growing portfolio but also significantly increases our footprint in Michigan, one of the nation’s best markets for manufactured home communities.”
Schaub said the company is committed to growing the business through both portfolio and single property acquisitions that meet the all-age, family-oriented community model.
About YES! Communities
YES! Communities is one of the nation’s largest owners and operators of manufactured home communities, with 188 communities across 17 states containing over 47,000 residential home sites. Based in Denver, YES! has been recognized as the Manufactured Housing Institute’s “Community Operator of the Year” award for the last eight consecutive years. For more information, please visit www.yescommunities.com.
Tiny House Jamboree Launches First Trade Event, Expands Consumer Experience
Reed Exhibitions, the world’s leading event organizer, announced today that the Tiny House & Simple Living Jamboree will move to Austin, Texas, Aug. 23-26.
Another exciting change is the first-of-its-kind, two-day trade event for tiny house industry professionals. The new format will be complete with robust education opportunities and the largest-ever collection of commercially built living structures.
The 2018 Tiny House & Simple Living Jamboree will be held at the Travis County Exposition Center with the weekend dates to conclude the show being open to the public.
The event, acquired by Reed Exhibitions in June 2017, was held as a consumer-only event at the Arlington County Convention Center in Arlington, Texas last October.
More than 70 tiny living structures and 50 product and service exhibitors were on hand. There also was a stellar lineup of the industry luminaries to educate and entertain. The highlight of the 2017 Jamboree was the partnership with Operation Tiny Home, which included the building of a tiny house that was donated to a Dallas area veterans outreach organization.
What to Expect at the Tiny House & Simple Living Jamboree in Austin
At the 2018 edition, The Tiny House & Simple Living Jamboree will introduce the first industry-specific trade event. With increasing acceptance at the state and local government levels, and steady growth in tiny community developments, there is a need for increased education and a central networking event. The Jamboree also will touch on key issues facing today’s housing market, such as affordability and attainability.
The Tiny House & Simple Living Jamboree will feature an indoor/outdoor show floor with a variety of small living structures all less than 800 square feet. Builders will showcase tiny houses on wheels, park models, yurts, modular and manufactured homes. The indoor show floor will highlight all related products and services including construction materials, furniture and appliances.
“The timing is right for the expansion of the Jamboree to not only educate our consumers but also to provide more education, insights and relationship building for the professionals in the industry,” said Tiny House & Simple Living Jamboree Event Director Jon Fontane. “As tiny living continues to grow, it is critical for the different components of the industry to come together – builders, product suppliers, real estate developers and regulators.
“In addition, Austin, Texas is one of the most progressive markets for tiny living and a city that has needs for more attainable and affordable housing,” he said. “Two new large-scale residential developments are underway and it’s clear there are more to come as the city grows.”
Tickets for the consumer weekend of the Tiny House & Simple Living Jamboree will go on sale in March. Interested professionals interested in attending can contact Jon Fontane at jfontane@reedexpo.com.
About Reed Exhibitions:
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 43 countries. In 2016 Reed brought together over seven million active event participants from around the world generating billions of dollars. Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa. We serve 43 industry sectors with trade and consumer events and are part of RELX Group, a world-leading provider of professional information solutions.
If you access your Professional Account on MHVillage through your phone, you might have noticed something new. We have a whole new account look for MHVillage users on mobile!
Right now, it is still in “Beta”, which means we are still testing it and making sure it’s running smoothly. But we would love for you to give it a test drive and tell us what you think!
How to Access the New Account Look
First, go to mhvillage.com on your smartphone. You will see a new way to access your account.
Click the Account (Beta) link and then sign in with your normal username and password.
That will take you to the new, redesigned account look.
We’re really proud of how this came out, and we plan on taking it to the desktop very soon. However, it was a big change, with a lot of programming, so we definitely wanted to make sure it is as perfect as we can make it before we released it everywhere.
You’ll notice that we added quick links to help you get to the things you use all the time, like your listings, communities, leads and your billing information. We’ve also added links to our social media and this newsletter, so you can keep track of what is going on, right from your new account page.
Here’s another screenshot so you can see what is in store:
But, Wait – There’s More!
As you go through our new account design, you might notice that not everything has been given the new look. It’s all in process, but we wanted to get this into your hands as soon as possible. In fact, we have lots of new and exciting thing in the works for 2018, keep an eye on this newsletter to see what’s coming up next!
According to Facebook, as of Sept. 30, 2017, the platform has 2.07 billion monthly active users with average daily users numbering 1.37 billion. These large numbers make it hard to ignore Facebook in your marketing strategy.
Facebook has changed during the years, and with the recent update on Jan. 12, it’s becoming more and more likely that, to reach your target audience, you will have to invest in Facebook Advertising.
Advertising on Facebook offers multiple layers of audience targeting and campaign types to help you reach the preferred audience as well as maximize your return on investment (ROI).
Here are five steps to help you get started with Facebook Advertising.
Step #1: Define Your Goals
Before starting a campaign Advertising on Facebook make sure you have defined your campaign goals, budget and key performance indicators (KPIs). This will help with measuring your success against some pre-defined metrics.
Some example goals for advertising on Facebook are:
Increase traffic to your website from Facebook
Increase attendance to an open house
Generate mobile home listing leads
Boost engagement for your Facebook page
Increase the reach of your content on Facebook
Install Facebook Pixel
Before setting up your campaign make sure that you have the Facebook pixel installed along with event tracking. The Facebook pixel allows you to track events and create audiences for ad targeting and dynamic ads.
Locate the Facebook pixel code in the Business Manager in section the under “Events Manager”. Facebook offers documentation to help you get the pixel and events installed.
Step #2: Create Your Campaign
Begin creating a campaign by opening Facebook’s Power Editor and clicking the “create campaign” button. Click “Use Guided Creation”. Facebook has campaign objectives broken into three categories:
Awareness
Consideration
Conversion
For example, if we wanted to promote a mobile home listing, we would define the campaign objective as a conversion because we would want to generate leads for that listing.
Step #3: Choose Your Target Audience
Once you have saved a draft of your campaign, you will need to go to the ad set section of your campaign.
In this section you define the following:
Audience
Daily Budget
Campaign Schedule
Ad Placement
There five different custom audience types to choose in advertising on Facebook:
Audience from email addresses: In the audience tab in the Facebook Business Manager console you can create an audience by uploading your email addresses. The minimum amount needed is 200. However, if you are just targeting email addresses, 1,000 is recommended for better reach. Sometimes Facebook will not serve your ads if the audience is too low.
Website Traffic: Create an audience that has visited specific pages of your website. This will need the Facebook pixel installed and will need some time to populate. You can find this in audience tab.
Engagement: Create an audience based on people who engage with your posts on Facebook or Instagram.
App Activity: If you have an app and want to target people who have used or took specific actions.
Offline Activity (Just Added):Create an audience that interacted with your business through in-store, by phone or through offline channels. You will need to define your offline events, such as phone calls in the offline event sets tab.
Advertising on Facebook offers not only the custom audiences, but you also can choose your audience by location, age, gender, language, Facebook interests and connections.
For example, if wewere promoting a mobile home listing, the audience could be customized from website traffic that visited the listing, similar listings or similar communities.
If your audience is more at the top of the funnel, meaning they are researching the area or researching your business, you could offer some free content after they fill out a lead form. These freebies may include a mobile home buyers guide, neighborhood market report or new listing updates.
Ad Placement
Facebook gives you the option to select where your ads are shown. You can choose “Automatic Placement”. But, to begin, go with “Edit Placements” and simply choose Facebook feed ads and Facebook right column ads.
If later you want to add Instagram ads, you will need to connect your Instagram account to Facebook.
Step #4: Create Your Ads
Once you have set a daily budget, defined your audience and selected ad placements, you now go to the Ad tab of your campaign and edit your ad.
Choose a Facebook page, if you manage more than one, as well as the type of advertising on Facebook you want to create. Then ad content, such as written descriptions, photos and links.
Startwith the multiple image carousel ad or the collection ad type, fill in the text, headline text and destination url.
The destination url needs to have UTM codes codes on the end of the link to track your campaign results. UTM code is a simple code that goes on the end of your URL so you can track source, medium and campaign name.
Google offers a great tool called Campaign URL Builder that helps you add UTM codes to any URL.
If images, language and the link look good, you can click the “Review Draft Items”. When this button is clicked the campaign will be uploaded to Facebook Ads Manager. If no start date was selected the campaign will start once Facebook approves your ad.
Step #5: Analyze Your Campaign Results
Make sure you give the campaign seven to 14 days to allow for Facebook to optimize the campaign. This window of time also will ensure there is a big enough sample of data for you to analyze.
Once the campaign has had significant time to run, you want to look at the following:
Relevance Score of Your Ads: Relevance score lets you know how relevant your ads are to the target audience. It is on a scale of 1-10 and the ideal relevance score is 8 to 10; by having a higher relevance score the cost per click will be lower.
Conversions: Is the campaign generating leads?
Cost per Conversion: Is the campaign within your budget?
Adjust the campaign according to your pre-defined metrics to improve the results.
Facebook has many different advertising options that will help you reach your target audiences. If you want to reach more people, be sure to experiment with the different custom audiences and ad options to see what gets your business the best results!
Our industry continues to grow, and as it does there is a similar growing need for more professionals to take part in managing manufactured home communities.
With every new community that is built, expanded or re-modeled, owners and current managers face an increasing shortage of qualified talent.
If you are new to the industry, this article will help you with some basic tips on managing manufactured home communities.
Often times managers will come from other industries like real estate, residential rent management, or even commercial property management. While the work force in our industry benefits from these new perspectives, it also can mean a bit of a learning curve when it comes to manufactured housing terms, specs and regulations.
To be honest simply learning the language can be a feat all of its own!
Here we have a great article that breaks down some of the Manufactured Housing Terms that might be foreign to a professional who is new to this industry.
While we don’t manage communities, we do work with quite a few companies that do. These folks have been in the business for a long time. Over the years we have picked up some great info on the benefits and the challenges that might come from managing a community.
Managing A Community – More than just the homes
Unlike traditional residential management, manufactured home communities often do not own the homes within the community. Most often, the resident owns and maintains the home they live in. The community provides amenities like lawn care, pool services, an activity center and other lifestyle offerings.
However, similar to managing a traditional rental property, there is going to be the detail of maintenance. So, depending on whether your community owns or rents homes and land will dictate the extent of your responsibility.
DIY?
Hired help can be your saving grace
Too often we hear of stories of managers who are entirely worn out by the end of the first year managing manufactured home communities. It’s almost always due to the manager stretching themselves too thin.
We all know the saying “good help is hard to find”. However, it’s possible. If you are new to the industry there is going to be a great deal of knowledge you need right away. Hiring selling agents, maintenance crew and even an assistant can make a world of difference when managing manufactured home communities.
Marketing a Community – Know Your Audience.
Marketing available homes or spaces within your community can be one of the more challenging aspects of the job.
The first step is going to be to establish the home owners/renters you are hoping to have within your community. Then comes gearing your advertising to that crowd.
We have a super helpful article on “The Benefits of Knowing Your Audience” that goes further into the details of different types of manufactured home buyers and renters.
Once you have established your audience, the next step is getting the community out there! MHVillage offers a FREE advertisement option for communities. The “Basic Community” advertisement includes two community photos, all of the community details, and you get free sales leads via email too!
Here is a video on how you can use our website to advertise your community:
The Manufactured Housing Institute’s Lobby Efforts Win Extension of Energy Tax Credit
Congress passed and the President signed into law an extension of the Energy-Efficient New Home Tax Credit last week.
The measure also is known as the 45L credit. It was part of a two-year budget agreement and stopgap spending bill in Congress.
Included in the agreement is extension of:
Adventure Homes
Federal flood insurance program
Deductibility of mortgage insurance premiums
The tax credit for residential energy improvements
For example, the energy improvement measure offers considerations for high-efficiency water heaters, air conditioning units and furnaces.
The 45L credit expired in December 2016. However, the recent action on manufactured housing in Congress makes the credit retroactive for 2017.
Extension of the Energy-Efficient New Home Tax Credit fulfills one of MHI’s top legislative priorities for 2017. As a result, MHI has been a consistent voice on Capitol Hill advocating strongly for the extension of the tax credit, established by the Energy Policy Act of 2005.
45L History with Manufactured Housing in Congress
Interior of a new Fleetwood home
MHI has worked with House and Senate tax committees to advocate for the annual extension of this tax credit. In July 2017, MHI submitted a letter to the Senate Finance Committee as a part of its public call for proposals to improve the tax system and provide relief to middle class individuals and families.
MHI argued that the 45L credit is an important, market-driven incentive that has promoted and improved energy efficiency for manufactured homes. It also provides significant monthly energy savings for millions of Americans residing in them.
Under the 45L credit, manufactured homes qualify for a $2,000 credit. Homeowners are eligible if the home conforms to Federal Manufactured Home Construction and Safety Standards (FMHCSS) and meet the energy savings requirements of site-built homes.
In lieu of the above, manufactured homes can qualify for a $1,000 credit if they conform to FMHCSS and reduce energy consumption by 30 percent relative to International Energy Conservation Code 2006.
Alternatively, manufactured homes can also qualify for a $1,000 credit if they meet ENERGY STAR Labeled Home requirements.
In December 2015, MHI secured a retroactive extension of the credit, which previously expired in December 2014. Furthermore, MHI continues to advocate before the tax committees in Congress each year to ensure the credit remains.
The 45L credit provides a crucial investment in energy-efficient manufactured housing and substantially eases the financial burden of energy costs on hard working American families.
MHInsider reports manufactured housing industry news collaboration with the Manufactured Housing Institute. Read more news from MHI and become a member.
Also, for questions or more news on manufactured housing in Congress, contact MHI’s office of Government Affairs Department at (703) 229-6208 or MHIgov@mfghome.org.
In December 2017, new manufactured home shipments increased 3.6% to 7,269 homes as compared to the 7,019 homes shipped in December 2016. Total shipments for December 2017 are lower by 1,319 when compared to November 2017.
The trend is mixed compared with shipments of December 2016. Single-section homes were down by 0.4% and multi-section homes up by 9.1%. Total floors shipped in December 2017 increased 5.1% to 10,500 compared to December 2016.
15.5% homes shipped in December were FEMA units
MHI reports that 1,129 homes of the 7,269 shipped in December were for FEMA units. Three states received FEMA units in December: Alabama with 372, Maryland with 88 and Texas with 769.
Annual New Manufactured Home Shipments
For all twelve months of 2017, monthly shipments are higher when compared to the previous year.
Shipments from January through December this year total 92,891 homes compared with 81,169 homes in 2016, a 14.4% net increase.
In addition, the seasonally adjusted annual rate (SAAR) of shipments was 102,117 in December 2017, down 5.0% from the adjusted rate of 107,476 in November 2017. The SAAR corrects for normal seasonal variations and projects annual shipments based on the current monthly total.
In December 2017, 131 plants representing 36 corporations reported production data, which is one more of each than November 2017.
MHInsider reports monthly and annual home shipment reports in collaboration with the Manufactured Housing Institute. Read more news from MHI, become a member, or enter member log-in information for the institute’s full Manufactured Housing Activity Industry Production Shipments and Trends report.
HUD Secretary Ben Carson will speak at MHI's annual Congress & Expo in April.
MHI Announces U.S. Department of Housing and Urban Development Secretary Ben Carson for Keynote Speaker April 25 in Las Vegas
Secretary Ben Carson of the U.S. Department of Housing and Urban Development has been confirmed as the keynote speaker for the upcoming 2018 MHI Congress & Expo.
Secretary Carson will speak at the Opening General Session of the MHI Congress & Expo at the Paris Hotel in Las Vegas on Wednesday, April 25 at 9 a.m.
The Congress & Expo for Manufactured and Modular Housing is the national trade show for industry professionals to obtain the knowledge and resources necessary to excel in today’s housing marketplace.
In addition to being on hand for Carson’s comments, attendees can choose from top quality educational programs with other powerful speakers, network with the industry’s most successful professionals, develop new ideas for business and visit the exhibit floor to see the latest and greatest products and technologies.
Congress & Expo runs April 24-26, 2018 at the Paris Hotel in Las Vegas. Visit the MHI website to register.
Secretary Carson Bio
Dr. Benjamin S. Carson, Sr., M.D., was sworn in as the 17th Secretary of the U.S. Department of Housing and Urban Development on March 2, 2017.
For nearly 30 years, Secretary Carson served as Director of Pediatric Neurosurgery at the Johns Hopkins Children’s Center, a position he assumed when he was 33 years old, becoming the youngest major division director in the hospital’s history.
Carson received dozens of honors and awards in recognition of his achievements including the Presidential Medal of Freedom, the nation’s highest civilian honor. He also is a recipient of the Spingarn Medal, the highest honor bestowed by the National Association for the Advancement of Colored People (NAACP).
The author of nine books, Carson wrote four of the publications with his wife Candy. The U.S. News Media Group and Harvard’s Center for Public Leadership named him among “America’s Best Leaders” in 2008.
The couple co-founded the Carson Scholars Fund, which recognizes young people of all backgrounds for exceptional academic and humanitarian accomplishments. The Fund operates in 50 states and the District of Columbia. It has recognized more than 7,300 scholars, awarded more than $7.3 million in scholarships and installed more than 150 reading rooms nationwide.
Born in Detroit to a single mother with a third grade education who worked multiple jobs to support their family, Secretary Carson was raised to love reading and education. He graduated from Yale University and earned his M.D. from the University of Michigan Medical School. He and his wife are the proud parents of three adult sons and three grandchildren.
How well your home is sited depends a lot on soil density.
What is the Pocket Penetrometer, and how is it used?
In 1989, George Porter came across the pocket penetrometer.
He had been in the manufactured housing business for about two decades already, and like many people, he spent much more time considering the actual home than the space on which it might sit.
“Might” is the operative word here.
“The executive director of Pennsylvania association at the time said ‘Why don’t you write a course on how to set up a manufactured home?’
“I thought this would take most of the afternoon,” Porter recently confessed. “About a year later I had most of it figured out.”
There is a lot that goes into siting a home, not the least of which is soil density. In other words, how consistently firm is the soil on which the home’s piers will rest? And will it hold the home over time, or “might” it not?
It’s All About the Soil
“What I knew about soil at the time was that it was ‘dirt’ and there were two kinds, wet and dry. Wet is called mud,” said Porter, who operates Manufactured Housing Resources, Inc., and trains scores of manufactured housing professionals on proper home installation.
The Manufactured Housing Institute education division offers a 12-hour training program developed and delivered by Porter. The content offered in the program is the latest and most relevant information for home installation on a state-by-state basis.
Suffice to say, George Porter has learned quite a bit about soil density and all else involved with placing a manufactured home.
But back to the item at hand, the pocket penetrometer.
Are your homes on sturdy ground? A pocket penetrometer can help you find out.
What Is A Pocket Penetrometer?
When Porter came to learn everything from Andisol to Vertisol in the world of soils, he was told by industry folks and manual writers that a very important step in the home siting process is figuring out load-bearing capacity; but how?
Most presentations looked beyond this practical bit of fieldwork. And no one he knew was testing soil density, with or without a device that could help.
Asking around, he was directed toward a large, unwieldy machine that sat on a tripod and utilized a heavy blow-cap to would drive a spike in the ground. Counting the number of blows required to reach a certain depth offered a density reading.
Porter said he recalls the demonstration, thinking, with hand on chin, “This isn’t going well.”
Where the Manufactured Housing Industry Turned
Shortly after, Porter was turned on to the device most people in the industry use today – the pocket penetrometer.
Of all the ways to test soil – including hiring an expert or sending a sample to a lab – use of this diminutive device is by far the most time and economically efficient. And, today, most install manuals for new homes call for the use of a pocket penetrometer.
Pocket Penetrometer from AMS
If you buy one, it should cost less than $150, and come in a small carrying case that includes instructions for use. Depending on brand, new devices can be found for $50.
To take the middle ground, AMS makes a pocket penetrometer that’s sold here and other places for about $90.
A pocket penetrometer measures soil for the number of tons it will support by square foot. Many times the references in home installation manuals hinge on pounds per square foot. So, a conversion or two may be necessary, but knowing that 2,000 pounds is equal to one ton is the essential element, and will put you on sturdy ground for finding the needed answers.
How Is the Pocket Penetrometer Used?
“You press the pocket penetrometer into undisturbed soil and you try to pick a patch that’s unaffected by the sun and most similar to the area where you’ll place footings,” Porter said. “This means you may need to remove some baked topsoil before you get to the moist soil that’s common to the area.
“In a state like Michigan, because of the frost line, you can’t just place a home on top of the ground. It’s not a good idea and you won’t pass inspection either,” he reminded.
The user presses the penetrometer into the soil. When this is done, the spring-loaded pin in the ground also presses up into the handle of the device. When the pin reaches the grooved part of the handle ¼” up, a load bearing reading between one ton and four tons is made evident by the red ring on the barrel. That reading correlates to a specific type of setup system for installation of the home.
Be mindful that a penetrometer only works on soil. An attempt to measure density on top of gravel, for instance, will render a false reading.
Where to Purchase a Pocket Penetrometer
Today, a plastic pocket penetrometer is available. Porter uses the same metal device he purchased when he began studying soil.
“That was a long time ago,” he said. “The plastic one is not that much cheaper, but the paint comes off, and if you step on it, you’ll crack it. I don’t know what you could do to break the metal one without trying real hard.”
A pocket penetrometer can be purchased at the local supply store, the same place you buy anchors and skirting. They also can be picked up through the industry catalogs, like Oliver and Westland Distributing.
Just like the age old saying “know thy self”, knowing your audience is the first step in marketing and advertising. This information can set the course for your entire marketing venture. So, lets break it down!
When advertising homes or communities for sale there are a few general categories to choose from:
Home Buyer OR Home Renter
Those seem pretty obvious, however they each have their own sub-audience to play with as well:
Home Buyers
First you want to look at the individuals looking to purchase:
A Home in a community (All ages and/or 55+)
A pre-owned home and have it on private land or into a community.
A new or home to move to either private land or a community
A custom home to build and place on either private land or within a community
In addition to the above groups you also have professionals who purchase homes as well. Those you can typically breakdown to the following groups:
Professional assisting individuals on their home search
A community manager or owner looking to purchase pre-owned or new homes for their community
Professionals home sellers looking to purchase homes (both new/pre-owned) for resale.
Home Renters:
With individuals looking to rent a home there can be a number of categories. The most common tend to be:
Individuals looking to rent a home for short term due to a job re-location, to temporary location change.
Someone seeking a second home or a retirement property to rent seasonally
Individuals looking to rent due to budget restrictions or preferred flexibility with a lease agreement.
Once you have invested time in knowing your audience you can move on to the following marketing and advertising steps!
Exposure/Market
Understanding the market you are looking to work within and navigating the available exposure is the next logical step after knowing your audience. Knowing your audience will dictate the types of marketing and advertising that will be most effective.
Statistically, online advertising is still at the top of the list in general, since it’s easily manageable, typically reasonable in cost and lets face it everyone starts their search online these days.
In addition to online advertising, there are still some benefits to advertising in print.
So for this step in your process you will want to evaluate the most effective avenue to reach your buyer/renter, then be sure you are dominating that market as best you can.
Content
Content is so important. Not only do you want to be sure any and all details of a home are included in your advertisements, but your contact options too!
Someone looking to purchase or rent a home will need all information about the home upfront. In addition you also want to give any necessary details in reference to monthly fees if in a community, any sales commission a professional might require etc.
You also need to be sure that all of the content is accurate and updated regularly. For example, if you have photos of the home that were taken with snow on the ground and the ad is being posted in July, then you will want to have current photos taken and the advertisement updated.
Follow-through
These days there is little to no excuse for not following up with a customer. However, not only is it important to follow-up, it’s also important to provide all of the information they need within that response.
Source: www.digitalairstrike.com
This still goes back to content in a way since you want to be sure your buyer or renter has all of the information they need to take the step in closing the deal.
So, while there are several areas to manage when advertising homes, starting by establishing your audience can dramatically increase the efficiency and eventual quality of your marketing campaigns.
If you have any additional questions on how you can improve your MHVillage advertisements please contact us!
More than 1,500 manufactured housing professionals are expected in Las Vegas April 7-9 as the Manufactured Housing Institute’s Congress and Expo returns to the...
The 2018 Tiny House & Simple Living Jamboree will be held at the Travis County Exposition Center 
Begin creating a campaign by opening Facebook’s Power Editor and clicking the “create campaign” button. Click “Use Guided Creation”. Facebook has 
Once you have saved a draft of your campaign, you will need to go to the ad set section of your campaign. 
Facebook gives you the option to select where your ads are shown. You can choose “Automatic Placement”. But, to begin, go with “Edit Placements” and simply choose Facebook feed ads and Facebook right column ads.
